Logo with the words 'The Social Grocer' in bold black letters on a white background.

ABOUT:

The Social Grocer is a new marketing support initiative from NWG designed to provide our independent grocery retailers with personalized and practical social media help. This program is available exclusively to NWG member stores.

Various heirloom tomatoes in vibrant colors including red, green, yellow, and orange, displayed closely together.

    • Access to program’s Facebook group with your fellow grocers

    • Monthly royalty-free recipe and digital recipe card

    • Digital marketing resources and tutorials

    • These services are only available to NWG stores

    Free tutorials to include:

    • Copywriting

    • Email marketing

    • Working with Webstop

    • Scheduling posts

    • Running ads

    • Boosting posts

    • Google reviews

    • Utilizing stories

    • Collaborations

    • Community management

    • Utilizing UGC

    • Understanding the “marketing funnel”

    • Tracking KPIs

    • Using Canva

    • Content planning

    • Live Q&A

    • Live social audits

  • Customized Welcome Package:

    • Facebook-linked QR code in-store flyer

    • Workable brand kit

    • Canva templates

    Content Creation:

    • 5 custom social posts per week based on your weekly ad.

    • Up to 4 pieces of custom content per month

      • Can include event flyers, website content, newsletter content, digital ads and more

    Consultation:

    • Weekly meetings as needed

    • Unlimited email access for questions and troubleshooting

    À la Carte Menu (coming soon!)

    • Will include services for newsletter creation and other digital marketing initiatives

  • The Social Grocer program is available exclusively to NWG stores.

    You can join the free version by joining the program’s private Facebook group. If you haven’t yet received an email regarding how to join you can contact Bethie Hungerford below for the link.

    To join The Social Grocer Pro please contact Bethie via the link below for more information.

CONTACT BETHIE

TURN YOUR ADS INTO FACEBOOK POSTS:

Two packages of Tillamook sliced cheese, one cheddar and one Swiss, on a green background with a yellow banner stating '2 for $9' and the Thriftway logo in red at the bottom right corner.
Sliced flank steak on a black surface with a green label reading 'FLANK STEAK' and a yellow badge indicating '$10 per lb'.}
Fresh red cherries filling the background of the image with a green label stating "Red Cherries" and a yellow banner displaying "$3.99 per lb" with the Thriftway logo in red text at the bottom right corner.
Image of two Umpqua ice cream containers, one Vanilla Bean and one Chocolate Chip Mint, with a promotion of 2 for $6, against a green background with a subtle vegetable pattern, and the Thriftway logo in red at the bottom right corner.
Close-up of several seedless watermelons with green rind and yellowish markings. Text overlay indicates the price as $4.99 per pound, and a store logo reads 'Thriftway'.